Inspired by the elegance of Herman Zapf's designs crossed with the readability of early 20th century Gothic fonts by Morris Fuller Benton, 19-PRA is a sans-serif with a visible stroke contrast and a humanist tone of voice.

The large x-height seen in fonts like News Gothic and Palatino increases legibility and condensed proportions give excellent readability making it perfect for newspaper and magazine publishing. A typeface that can serve for both body text and titling the uppercase excels for headlines and renders beautiful brand names when tracked out.

It sets well with both a serif or sans serif and has various open type features including:

12 standard ligatures, 3 discretionary ligatures, tabular figures, old stye figures as well as European accents.